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Online Travel Statistics

February 28th, 2009

The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.

TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.

Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).

10 million travelers responded to email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.

TIA stated that the top 10 travel websites are:

  • Expedia

  • Travelocity

  • Orbitz

  • Yahoo Travel

  • Cheap Tickets

  • Hot Wire

  • VIPfares

  • Priceline.com

  • ITN.net

  • TravelNow.com

If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.

As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.

About The Author

MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.

info@khalsaweb.com

8 Good Reasons Every Business Needs a Web Site!

February 27th, 2009

1) A study by American Business Journals revealed that “companies with a web presence grow 46% faster than those without!”

2) To begin with, an Internet web site for your company has some rather critical values built into it. At the least, they are instantly flexible, and, very measurable, a marketers delight.

3) They are also a very economical vehicle from which to supply a lot of your latest catalog, technical or marketing information. There is a phenomenal growth in corporate sites because they deliver values. Why bother with the Internet, you ask?

4) $48,800 average income, 75% with credit cards!

5) $2.2 trillion in year 2004!

6) The fact is that a professionally created web presence has rapidly become the minimum level of declaring that this company is “with it” and is on top of the technological changes that are beneficial to conducting business.

7) You can supply clients or potential clients with valuable information, specials you are running, prices for all your products/services, status on an order, specifications on all products, instructions on all products for installing or using, and, free bonus tips on something of value.

8) The tenth value in web sites – more sales and profits! You can get at who would not naturally have gone out of their way to be introduced to you. A major benefit of a professionally created web site comes from the proper use of selling every link on the site. You have to sell them on going there in the first place, then you have to again sell them on clicking on any link on your site, then you have to sell them again on responding to your irresistible offer in order get them to go to the next step. It isn’t effective to say “check it out”. Why should they bother? A link should not say “Services”, it should say “Services that save you time, grief and money.”

Additionally, watch out for small Internet service providers, they have limited capacity and will fill up and gag your customers access to you. When the line is busy, your cash register isn’t!

Daniel Wadleigh is a nationally published marketing consultant and has programs for start-up and existing businesses including effective web sites, e-mail/database, other non-internet ways to drive them to your website, and low cost ways to get more new customers.

Go to: http://www.more-new-customers.com to get free copy of “Marketing to Men vs. Women- the 8 different responses” and a Free copy of “Market Research- 7 Questions to Ask to Start-up and 7 to Ask to Improve Any Business.”

First Time Buyers Are Obtaining Property Abroad

February 27th, 2009

Buying property in a foreign country for the very first time can without doubt be an off-putting responsibility. There are lots of reasons why individuals from England are investing in apartments in another country & if you are still not sure about whether you ought to take the decision and spend, here are essential reasons why you ought to go for it.

1st, overseas property has been a good financial performer for number of years & shows no hints of slowing down. These days there are now a great deal of new emerging foreign marketplaces that have very good investment opportunities to be taken benefit off.

One more reason is that a holiday apartment or second home can be an excellent idea for you & your relatives; It’s very common for property investors to gain 2nd holiday villas in countries reachable within in one or two hours trip of UK airfields.

3rdly, more and more people are growing disenchanted with United Kingdom and are building new lives overseas. It’s not purely older retirees purchasing European real estate & moving abroad; today younger individuals are also emigrating in ever greater numbers for work or for personal reasons. Buying property overseas is a superb way to make more money.

With overseas countries today enjoying improved communications infrastructures & cheaper flights the ability to lease European real estate as a manner of creating additional income is another critical aspect for investing.

For the majority of people possessing real estate in Europe is a fantasy come true. It can present a much better way of life and a great escape whether you are in your twenties or your 50s.

Procuring accommodation in a far-off country exposes you to wonderful ways of life and different attitudes to life. It’s electrifying & educational and without doubt opens up a totally new place to find out.

With expert information it’s more straightforward than ever to investment in continental property. Many overseas property firms offer advice on location, developments, legal topics, mortgage services, in addition to everything you are required to know when purchasing your dream continental property.

Prison For Landlord Of Dead Man

February 27th, 2009

In February 2006, an elderly man was found dead in his rented flat. He lived alone and the reason for his demise was carbon monoxide poisoning from a faulty gas installation.

The landlord was found to have only two certificates of safety for the gas when he had 12 properties and in which there were 9 gas applications installed that put the residents lives at risk. The carbon monoxide fumes were deadly and a number of appliances were either “Immediately Dangerous” or were “At Risk”.

The landlord Shahid Hussain had a family business and on Friday 20th February, a fine of £40,000 was handed down. On 31st January 2010, he faces a prison sentence of 18 months.

According to the investigating inspector on an average 20 people die daily due to this faulty gas appliance problem. It was found that the installations were not checked for a long period of time and could have led to more casualties. And that Hussain failed to manage his gas installations that put 18 tenants in risk.

It is essential that all the landlords check and make sure that the gas appliances are working correctly and are perfectly fitted and any private tenant must have the current gas safety certificates from their landlords.

There were many safety gas awareness programs in the Burton area after this event. The tenants attended many seminars on this gas issue.

Landlords need to be aware of the huge range of health and safety laws that can land them in serious trouble with the HSE. Accredited health and safety traning such as the nebosh national general certificate can help landlords to stay compliant with HSE legislation.

The Luxury Of Traveling With Yacht Charter Companies

February 26th, 2009

Luxury is something everyone deserves from time to time. Such an indulgence can make a vacation a truly rejuvenating experience. One of the best ways to get the luxury of the rich and famous to fit into your budget can be yours through yacht charter companies. These companies specialize in creating custom sailing vacations that redefine travel.

Planning Your Luxury Trip

With your budget in mind, it is easy to plan a chartered yacht vacation. Companies often have a fleet of sailing vessels that can accommodate parties of various sizes. You may want to make it a more intimate trip with only close family. There are charters that can be rented for as few as two people. These include either a sailboat or motorboat and can come with or without a crew and captain to sail the ship for you. If you choose not to hire a crew, you will have to show that you are knowledgeable of sailing and can handle the ship competently.

The next part of planning is to determine your starting and ending ports. This could be a place close to home and sail in one area or start and finish at two different ports. Generally, starting and stopping in the same port will save you money and is usually more convenient.

You can also fly to a destination far from home and then sail another exotic sea. There are luxury yacht charter companies that cruise the Caribbean and Mediterranean seas or around Alaska, the Panama Canal, or anyplace you can imagine.

Determining the type of cruise is another aspect of planning a chartered yachting trip. You can have as little or many crew members as the ship will hold. A captain takes all the worries out of navigating and onboard housekeeping services make it a real vacation that rivals the finest hotel services. You can also choose to have a chef and service crew as part of your vacation package.

If you like the idea of knowing what it is really like to sail, but don’t want to risk safety, you can charter a sailing cruise that puts you in the role of deck hand. A competent crew will direct you as to your “chores” for keeping the ship in top shape and on course.

Destinations & Ports of important Charter Companies

One of the greatest benefits of choosing a chartered cruise as a vacation is the choice. You will most likely have a rough itinerary and that can be affected by weather. However, you are flexible in deciding how long you want to stay in a particular port and if you want to add or subtract stops along the way.

Your yacht is your hotel that travels with you. There is only one flight and one hotel to book! Then you take all of your luggage and unpack it just once to enjoy several days of new destinations.

If you have never experienced cruising before, a chartered experience is a great way to get your feet wet. It is different from cruise lines with thousands of guests because the people on your ship will be your friends and family. The personal touches of a chartered trip will help you develop your love for the sea with all the best benefits of commercial cruises.

Clinton Maxwell writes often for www.luxury-yacht-charters-guide.com . He helps people finding yacht charter companies and sailboat charter.

Getting Your Hands on Business Cover Is Totally Key to the Success of Your Company

February 26th, 2009

There is no question the fact that the success of an organisation ultimately is owed to the work of the personnel, but one misfortune can easily wipe out your efforts and bring down the profits to zero. Thus, to avoid such a case, you are recommended to insure your organisation, whether it is a SME or a giant corporation. Nonetheless, please bear in mind that smaller companies are a great deal more probable to need business insurance protection in today’s harsh world. This is mostly because SME owners will have placed their complete lives & pay into the company. Get a quote from a public liability insurance company online today.

A few of the items normally guarded by nearly every business insurance covers entail: natural disasters, tornadoes, mechanism or equipment breakdown that closes the organisation, loss of profits caused by workforce slip-up and legal cases brought against the business.

There are a large number of insurance companies, which have covers that include protection for all important property & liability risks in one group package. You can also opt for a separate policy covers. Such a policy cover is commonly nicknamed as a business owners’ policy (BOP). Bigger firms might well purchase a business cover.

BOPs incorporate office insurance for property & kit owned by the firm. If there is any loss of revenue due to disruption of operation & trade because of catastrophes like volcanoes, it can be insured under the Business Interruption Insurance.

There are an assortment of liabilities, which insure the businesses legal duty for the injury it may well inflict to others. It’s the effect your firm’s failure to do the business operations. It can also be the bodily injury or building damage caused as a result of flawed manufactured goods, faulty fittings and slips in services provided.

Nevertheless, BOPs do not protect against professional liability, auto cover, workers’ reimbursement or health and disability insurance. Instead separate insurance policies are vital for professional services, commercial vehicles and workers. By & large, floods, earthquakes & terrorist attacks are not protected in the business cover. Always make sure before you purchase!

Developing Web Presence for Regional Auto Detailing Companies

February 24th, 2009

Successful auto detail shops and regional mobile car detailing companies know that they must have a strong web presence to maintain credibility with their customer base. There are many relatively inexpensive things an Automotive Detailing Firm can do to insure that their websites are interactive, informative and user friendly. Additionally it makes sense for these companies to sell things on their websites to enhance sales.

For instance it makes sense to put together a simple online catalog to sell products and an order system to schedule detailing. This is fairly simple to do. They also should be selling do it yourself car cleaning kits, clubs, and after market auto accessories. This should be complimented by print catalogs to mail or give to customers during Christmas season.

For regional operations the sales and orders through a catalog or online program coming from a particular shop or territory, by zip code should be credited to the most local store to insure fairness and judge total sales. If the company is a franchise system then the sales should be credited against that particular franchise outlet and their royalties should be reduced a rate of 10% of the purchases.

In the case of a mobile operation all the route unit for that territory should have to do is drop off the catalogs where they clean and detail cars at homes and office buildings. Every time someone in their territory orders their royalties will be reduced, until they are zero and then carry on to next month.

Additionally to help such a system really work well the program should include a partner program for other complimentary type businesses. We developed such a program call the “Team Blue Concept” which mirrored our Automotive Club Group called “Team Yellow” which was a referral network of local automotive shops for tires, brakes, oil changes and stereo installations. By involving other companies the firms can unite for complete and utter regional dominance thru referrals and a strong bond with the online pay website. A percentage can be taken of all products sold to pay for the effort and the competition of each firm is devastated, slammed into the carpet hard.

By properly using the Internet and a strong web presence you can increase sales, develop a network of complimentary regional industry companies to help you destroy your competition and dominate the market place. Every one wins and the customers will love it. Meanwhile the competition will hate you even more as the forced into submission. Think on this in 2006.

Lance Winslow - EzineArticles Expert Author

“Lance Winslow” – Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/wttbbs/

How To Supercharge Your Website

February 22nd, 2009

I am often asked “Jason, I get people to my website, but nothing happens. What am I doing wrong?” Is this you? Did you build a website only to have people come and leave? If so, you can still save your website. By following some tried and true rules, your website can become supercharged and be all that you envisioned.

First, we need to dispel one myth. The Internet amazes almost no one anymore. When I started in the early 1990’s it was a whole different story. Today, the Internet is a major force in our lives. Instead of saying things like “Wow! Look at that!” we are saying “Been there, done that.” However, some people know this and go to the wrong extreme by over complicating their website.

Rule One: You are not an artist.

Ok, maybe you are, but you still don’t need to use every available color and font in the known universe on your website. Take a look at any newspaper. How many colors and fonts do you see? Many are black and white print with a splash of color here and there. Their type is sure and steady. The USA Today is one of the more colorful papers out there and even they don’t go nuts with color.

If your website is a visual car wreck, your visitors will end up leaving. Your website could look like a piece of art, but if the message gets lost, it is a waste of space. Keep your colors simple and pleasing to the eye. If you look at some of the most successful websites, you will notice they usually have a simple color scheme.

Rule Two: Your website is not a puzzle.

Have you ever been to a website for the first time and seen information all over your screen? If so, you most likely felt overwhelmed and you probably left. Here is a fact. The more orderly your website is in regards to content layout, the more focused your visitor will become on the content. Content that is not in an orderly fashion is sometimes coined as “hip”, but the end result is a less focused visitor.

Does this mean you need a plain boring website? Of course not. However, due care is warranted when laying out content. I would like to direct your attention to the newspaper again. Most newspapers use grids to layout their content. Look at the newspaper. Even though it has a wealth of information, you feel right at home. This is the same effect your website should have.

Spend the extra time and figure out how you can best lay out your content. Always design with the first time user in mind. Keep navigation as a top concern. You don’t need fancy flash buttons and other doodads. If the visitor can not use your website with ease and minimal distractions, all is lost.

Rule Three: Keep your focus.

How many websites have you went to that spend valuable homepage space welcoming you to the website? Think about this for a moment. Why is this necessary? What could be put into its place? When a new user goes to your website, you have literally seconds to interest them enough so they stay. Do you want to waste that valuable time with a welcome message?

When you turn on TV to watch your favorite show, does the show start off by welcoming you to Channel X and Show X? Of course it doesn’t. The whole point of this section is to illustrate just how important space is. You do not have the luxury of time to have fluff on your website. Your ad copy (text/images) must be lean and mean.

Another common mistake I see on ecommerce oriented websites is the whole “who we are” speech on the homepage. When a new visitor comes to your website, they don’t care who you are. They care about what you can do for them. Keep your focus on the visitor’s needs and not your own. Before you spend time talking about yourself, you need to give the visitor a reason to care. Because of this, it is best to put all your text about your company on other pages. There is nothing wrong with putting a blurb about your company on the homepage, but it should be limited and to the point.

If you find yourself at wits end, it is time to call in the experts. My company, MarketJunction.com, can help you. Are there more than three rules you ask? Yes, but I selected three very important ones for you in this article. My website, JasonAMartin.com, has more informative articles. Follow these three rules and you will be well on your way to a supercharged website.

Copyright 2005 Jason Andrew Martin LLC

Jason A. Martin is a Journalism major and has over a decade of successful Internet business experience. His informational articles can be found at www.JasonAMartin.com. He owns www.MarketJunction.com , a marketing company that specializes in copywriting & copyediting, article writing & editing and search engine optimization & marketing.

Overseas Gaming Keeps Gamblers on the Internet

February 21st, 2009

bet gambling sports gambling

Some betters may recently have come upon the phrase “offshore sports betting”, though may not be entirely confident of what it represents. A foreign gambling site basically functions exterior to the rule of a particular country on the other hand it can be a networked betting website which places its servers in a nation where on-line sports gaming is not currently forbidden. So the succinct story is therefore, it’s a wagering site working extraneous to the country of the bettor. On-line gaming webpages are currently governed with the assistance of three structures. These are OSGA (the Offshore Gaming Association), IGC (Interactive Gaming Council) and the Fidelity Trust Gaming Association FTGA.

The Offshore Gaming Association is in fact a self controlling watchdog bureau which monitors the thriving overseas sports gaming business, they strive to deliver the public an avenue to easily find honorable internet enterprises to play gambling games on, without concern. The association seeks to watch over sports gambling fanatic’s rights, and in addition they charge no affiliation fees. The association are a well qualified and impartial third party agency who formulate objective info, built on customer feedback, unprejudiced study, phone conversations, inside prompts also delivers industry information.

The Interactive Gaming Council is a not-for-profit organization. The organization has been created to allow a platform for concerned people to address pertinent topics and also to boost shared worries in the world-wide online gaming industry, to establish just and answerable trade protocols and patterns that endeavor to improve client certainty in internet betting products and utilities, and also to assist as the trade’s universal strategy consultant and in addition the Interactive Gaming Council works as an info hub.

The IGC has developed a reputation for upholding honor, stability and also believability because of the elevated ethical standards it displays, and its allure for commercial enterprises of ethical practise. The IGC regularizes overseas betting through promoting a particular ten-point set of rules moreover bills sports betting business enterprises a price to exhibit the council’s logo. Displeased gamblers can also mention any of their conflicts to the IGC.

The Fidelity Trust Gaming Association was set up in an attempt to construct a standard to upgrade the procedures of world wide web based sports gaming trading operations. The authority understand that conducting business with web sites of honorable standing, they are able to make an affiliation of the fairest and most professional internet betting operations all over the world.

These are establishments who oversee the dealings practised by world wide web based sports gambling and which should with luck help to mitigate some of the misgivings because of apprehension held by some betters. Internet based gaming web sites are entirely trustworthy, since private data aren’t needed and also the payouts and the odds are always as balanced and honest as a traditional Vegas-type wager. These sites get rid of traveling time, but retain the fundamental essence, but now you can play at your own PC.

Doing it yourself

February 19th, 2009

Seeing websites online makes you wonder how these people, company and business go about having their own websites. The things that are put into these sites appear so complicated that you may think it takes a lot of time and knowledge to be able to go about having your own site. On the contrary, it is easier than you think it is. You can even design and publish your own website online. There are now many hosting companies that gives automated design services for the subscribers to build their own sites directly on the server. These customers can choose from different varieties of templates, graphic designs and colors, and then type in what the content should be. The disadvantage of this though is that these sites have already been “prefabricated” and may not pass up to your desired standards. As you may know, there are things that a website must-have in order for it to be a hit to the readers. What are the important things to remember in making your own website?

One word: consistency. The elements of navigation should remain consistent from page to page. The critical and important information should not be buried somewhere where the readers will find it hard to access. If you want readers to find something, be able to provide it to them in the minimum of clicks. Nothing like a long scrolling of texts to make the reader lose patience fast enough for them to turn onto other sites for the needed information. It is always useful to note that not all people have the time to go though these stuff and not all of them have patience for that matter.

Large graphics is known to slow loading time and will tend to drive especially those who are using dial up. Imagine them wasting time trying and trying again, not to mention the costs that is incurred and all for just trying to get through. A simple graphic element with the text should do the trick. Buttons that are of importance, like page titles, links should be consistent and easy to read. Writing in plain English is the best. Keep in mind that readers would not be too happy reading long and complicated paragraphs just to get to the simplest information or search. Another thing that should be consistent is the fonts to avoid too much confusion and irregularity.

Although color can definitely be eye-catching as well as pleasing to those who will see them, over usage of them can sometimes be irritating. Loud colors that tend to shallow your entire concepts. These colors when employed right can make turn sites to masterpieces. On the other hand, it can totally destroy and will make your site look like an abstract, unreadable painting.

It is always best to put in a little of yourself into your websites. After all, this site is yours and on way or another, it will reflect you.

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